North Florida Athletics, Teamworks Influencer Launch SWOOP Exchange
1/14/2025 1:30:00 PM | General
JACKSONVILLE, Fla. - North Florida Athletics, in partnership with Teamworks Influencer, have collaborated to launch SWOOP Exchange to connect student athletes and businesses for name, image and likeness (NIL) opportunities on Monday afternoon.
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Free to both student-athletes and commercial enterprises, SWOOP Exchange provides a customized portal for communicating with student-athletes and fulfilling market-based NIL opportunities. The platform will serve as an extension of UNF Athletics' educational mission. It will allow Osprey student-athletes to be actively involved in marketing themselves, and learning how to do so, successfully.
"NIL has become prevalent across the college athletics landscape and UNF wants to make sure that our student-athletes are equipped to take advantage of new opportunities," said Director of Athletics, Nick Morrow. "The SWOOP Exchange will position our student-athletes to capitalize on their name, image and likeness through education on building their personal brand and through connections with businesses, donors and alumni. Our partnership with Teamworks is another example of how we are committed to the holistic development of our student-athletes."
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After registering on SWOOP Exchange, a business can access a database of UNF student-athletes, searchable by a variety of criteria, to message a student-athlete directly or request contact information. SWOOP Exchange will also allow student-athletes to partner with businesses, primarily those located in the Jacksonville area, and be active in the local community.
Influencer and North Florida will not be involved directly in any NIL negotiations. Once an agreement is reached, a customized reporting form compliant with the Florida law and UNF Athletics' NIL guidelines is created and forwarded to the University of North Florida.
SWOOP Exchange also includes a payment processing tool to securely pay student-athletes and create a 1099 form that lives in the student-athlete's Influencer app for more efficient tax reporting. The platform will continue to provide education on NIL issues, including financial literacy and brand building, while providing market research and tracking social media growth and engagement.
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About Teamworks Influencer
Teamworks Influencer, available on Teamworks' Operating System for Sportsâ„¢, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The Influencer athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The Influencer platform also includes the impactful Influencer Exchange. Schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes in this school-customized NIL exchange. The Influencer Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the Influencer Exchange, please visit teamworks.com/influencer.
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Free to both student-athletes and commercial enterprises, SWOOP Exchange provides a customized portal for communicating with student-athletes and fulfilling market-based NIL opportunities. The platform will serve as an extension of UNF Athletics' educational mission. It will allow Osprey student-athletes to be actively involved in marketing themselves, and learning how to do so, successfully.
"NIL has become prevalent across the college athletics landscape and UNF wants to make sure that our student-athletes are equipped to take advantage of new opportunities," said Director of Athletics, Nick Morrow. "The SWOOP Exchange will position our student-athletes to capitalize on their name, image and likeness through education on building their personal brand and through connections with businesses, donors and alumni. Our partnership with Teamworks is another example of how we are committed to the holistic development of our student-athletes."
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After registering on SWOOP Exchange, a business can access a database of UNF student-athletes, searchable by a variety of criteria, to message a student-athlete directly or request contact information. SWOOP Exchange will also allow student-athletes to partner with businesses, primarily those located in the Jacksonville area, and be active in the local community.
Influencer and North Florida will not be involved directly in any NIL negotiations. Once an agreement is reached, a customized reporting form compliant with the Florida law and UNF Athletics' NIL guidelines is created and forwarded to the University of North Florida.
SWOOP Exchange also includes a payment processing tool to securely pay student-athletes and create a 1099 form that lives in the student-athlete's Influencer app for more efficient tax reporting. The platform will continue to provide education on NIL issues, including financial literacy and brand building, while providing market research and tracking social media growth and engagement.
Â
About Teamworks Influencer
Teamworks Influencer, available on Teamworks' Operating System for Sportsâ„¢, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The Influencer athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The Influencer platform also includes the impactful Influencer Exchange. Schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes in this school-customized NIL exchange. The Influencer Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the Influencer Exchange, please visit teamworks.com/influencer.
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